ABOUT

We help tech brands enter and grow the European retail market. With a proven framework and cutting-edge technology, we develop the right strategy for you to stay ahead of the competition. Our top talents ensure excellent execution and translate your vision into measurable results. From strategy development to implementation - we are your end-to-end solution.

Our Core Values

We live by our core values because they are the foundation of our commitment to
excellence, guiding every decision and action to ensure we deliver the best results.

How it started

Founded in 2015 by Florian Hutterer and Benjamin Gehring, nonplusultra is a premier European sales agency dedicated to breaking down market entry barriers for foreign brands through expert sales management in the european region. Since its inception, nonplusultra has successfully managed over 20 brands, showcasing its versatility and expertise in the industry.

Our mission is to make it easier for international brands to penetrate the european market by leveraging our extensive network and deep market knowledge. We take pride in our ability to provide tailored solutions that cater to the unique needs of each brand, ensuring their successful integration and growth.

nonplusultra's client roster includes industry giants such as Ring, Meta, and Starlink, as well as dynamic scale-ups, demonstrating our capability to handle a diverse range of clients. Our extensive network, comprising over 50 retail partners like MediaMarktSaturn, Currys and more, ensures that our clients receive the broadest possible exposure and the most effective market strategies.

At nonplusultra, we are committed to delivering unparalleled services that empower brands to thrive in the competitive European market. Our track record and robust network speak for themselves, making us the One Stop Shop for brands aiming to establish a strong foothold in the region.

Steps that are important and we do for you

  • WHY
    We establish long term growth
  • HOW
    Working with a team of passionate, best-in-class people and most advanced technology
  • WHAT
    nonplusultra is your One-Stop-Shop for European Retail, managing your Distribution Partners, Retailers (offline and online) and Brand Experience.
  • WHERE
    With our Headquarter in Munich, Germany and main offices in London, UK and Lille, France we are active in whole Europe.
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WHERE

These markets represent a well-funded 80% of the Eurpean population.
With our Headquarter in Munich, Germany and main offices in London, UK and Lille, France we are active in whole Europe.

This is how we do it

We are your 360° partner for European retail growth and omnichannel transformation. We setup and manage your retail channels while you keep full control and contractual ownership.

Problem
Solution

Our scope of work:

  • Europe is diverse at all levels
  • Indirect sales channels are tough to build up
  • Distributors have different capabilities
  • Sales agents don’t build brands
  • Building in-house teams is risky
  • Omnichannel Excellence: Access over 80% of Europe's purchasing power with our comprehensive retail solutions.
  • Efficient Strategies & partnerships: Rapid market entry and growth through proven methods.
  • Data-driven approaches: Make precise decisions to ensure optimal brand strategies and stay aligned with your goals.
  • Tech Brand Specialists: Dedicated expertise for innovative consumer-tech brands.
Get in touch with us directly