BOLD
AMBITIONS,
BOUNDLESS
IMPACT!

nonplusultra is a Retail Growth Agency leading
inspiring tech brands to success in European retail.
We build the right strategy to scale up your brand.
Learn More
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WE PUT THE BEST IN BEST PRACTICE

Our recent achievements in the retail sector showcase our unparalleled expertise and dedication, with outstanding KPIs underscoring our impactful collaborations with leading brands. Check out our Cases in the retail universe for a deep dive!

Deep Dive –
Market Entry
of Ring
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With the Ring video doorbell, we have launched one of the world's most successful smart home products on the German market. By creating a completely new category for the product, we turned the brand into an unprecedented success.
€ Increase in profit
5 Mio
Entrance to
Product - Shokz
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From listing denials to massive instore placements with big POS and brand marketing. We grew Shokz Sales at MediamarktSaturn nearly 200% year over year consecutively for the past 4 years.
consecutively grow
over 4 years
200 %
Pace: Visits, Stores Covered, People Trained
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In 2024, we are proud to have achieved over 31,000 visits in retail stores such as MediaMarktSaturn, Currys, and Fnac for the brands we represent. Covering over 3,000 stores, our field team spans across the borders of ten countries.
covering over
3000 stores
NPS of
Trainings
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Recently, we gathered data for one of our brands in a training team. The training NPS was an impressive 93, as rated by the trainees.
NPS of
93
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Our Core

Services

We are a Retail Growth Agency leading inspiring tech brands to success in European retail. We build the right strategy to scale up your brand.

Amazon &
Marketplace
Management

Strategic Retail
Management &
Omnichannel
Marketing

Field Sales &
Merchandising

Retail Staffing &
Brand
Experiences

Business
Intelligence &
Data Analytics

Core Service Overview
We lead inspiring brands to success.
We lead inspiring brands to success.

Discover the Minds
Behind nonplusultra

Our company comprises the innovators in retail success, a dedicated team driving excellence and delivering unparalleled results for our clients.

Learn more about us
This
is
nonplusultra
Learn more about us

Retail
Network
Overview

We have built outstanding relationships and are deeply integrated with Europe's elite in online and offline retail – partnerships that we are very proud of! Take a look.
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FAQ - frequently asked questions are answered here for you

WHAT?
At Nonplusultra, we help innovative consumer tech brands grow in the European omnichannel retail market. Nonplusultra is your one-stop shop for European retail, managing your distribution partners, retailers (both offline and online), and brand experience. Through our diverse range of services, we assist brands from scale-ups to large enterprises with the right support at the right time.
WHY NONPLUSULTRA?
  • SAVE TIME
    Faster time to market - We streamline your market entry process, ensuring your brand is quickly and efficiently established in Europe.
  • REDUCE YOUR RISK
    With a proven track record of successful market entries, we minimize uncertainties and deliver reliable results.
  • 360° CONVENIENCE
    Our comprehensive services cover all aspects of market entry, allowing you to focus entirely on your core business.
  • BETTER RESULTS
    Leverage our team of specialists to achieve above-average growth while simultaneously building stable run rates and maintaining healthy markets.
WHERE?

With our headquarters in Munich, Germany, and main offices in London, UK, and Lille, France, we
operate across Europe.

WHO?
Nonplusultra was founded in 2016 in Vienna by Florian Hutterer and Benjamin Gehring and has since grown into a company with over 60 employees across Europe. Our dedicated and dynamic team works closely with our brands to achieve our shared goals. Our team is the heart and soul of Nonplusultra. Together, we work to transform retail and take your business to new heights.