Turn Retail Challenges into Sales Opportunities

 

Boost product visibility, optimize in-store presence, and increase sales with our proven field force solutions.

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    WHY
    We want to empower Tech Brands to thrive in EMEA Retail!
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    HOW
    Through bold strategies and seamless execution our Experts will find the right solution for your Retail Challenge.
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    WHAT
    nonplusultra is your One-Stop-Shop for Retail in EMEA, managing your Distribution Partners, Retailers (offline and online) and Brand Experience.
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    WHERE
    With our Headquarter in Munich, Germany and main offices in London, UK and Lille, France we are active in whole Europe.
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How we do it

Our experienced team has a broad knowledge and network within the industry. Through continuous interactive training and feedback loops, our teams stays updated and agile in the area of field sales, ensuring that your brands are always in the best light and position to sell at retail stores.

Our field sales manager ensures that the field sales strategy is tailored to your brand's unique needs, while our retail merchandising plan ensures your products are positioned to drive sales and catch customer attention. The result? High-performing sales and a lasting brand presence.

    Proactive regional management for growth

    Strategic merchandising & POS solutions

    Comprehensive training & engagement programs

    Seamless operations via efficient warehousing

SumUp simplifies small business

Challenge

In 2018, Sumup, a reigning force in B2B for micro-merchants, aspired to pivot toward B2C retail. With limited in-house capacity and lack of an existing approach, they required a roadmap for retail expansion.

Solution

Partnering with Sumup, we discerned pivotal retail partners and outlined a structured distribution plan. A focused retailer acquisition strategy rapidly augmented their market footprint, all while ensuring strategic congruence with distributors. Innovative in-store displays and national campaigns, fortified by our multichannel marketing strategies, substantially elevated Sumup’s retail visibility.

Result

Sumup’s retail presence skyrocketed, asserting their presence in over 1,500 stores within a year. Their sales experienced a threefold surge, and they successfully trained 10,000 individuals, solidifying their position as a prominent B2C player.

Conclusion

Sumup’s transformative growth in the B2C retail sector, navigating from zero to hero, is a real best practice example for nonplusultra's strategic planning and execution.

Shokz Triumphs in DACH Turnaround

Challenge

Venturing into the DACH market for the first time in 2015, Shokz encountered market challenges due to inadequate local experience, leading them to withdraw by 2017.

Solution

Collaboratively relaunching with nonplusultra, the market potential was re-assessed. Adopting a selective, customer-centric retail approach, we concentrated on brand fortification and reputation enhancement. As the brand grew in prominence, we systematically scaled the approach, leveraging ROI data and best practices to capture a larger market segment.

Result

Shokz witnessed an astounding growth trajectory, tripling sales within three years and expanding their presence to over 700 stores. This was amplified by the training of nearly 2,000 individuals, underscoring the brand's commitment to quality and excellence.

Conclusion

Shokz’s turnaround in the DACH market, transitioning from turbulence to becoming a leading sports headphone brand, is a remarkable testament to nonplusultra’s strategic approach and market expertise – and we’re not done yet!
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Let’s Talk About Growing Your Brand!

Ready to take your retail presence to the next level? Let’s discuss how our Experts can drive real impact for your brand!🚀


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Business Intelligence 
& Data Analytics
Amazon & 
Marketplace 
Management
Strategic Retail Management & Omnichannel 
Marketing
Field Sales & 
Merchandising
Retail Touchpoints & 
Media Markt Saturn Experience Zones