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Cases

Seven case studies. Real brands. Confirmed outcomes.

Seven perspectives: brands, a distributor, and a retailer. 200% YoY for Shokz. 97% POS compliance for Meta. 1,500+ stores in year one for SumUp. These are the stories behind the numbers, told in the words of the people who were there.

Goetz Lehnig
Consumer Electronics·01

Guaranteed retail success for Meta across EMEA.

How nonplusultra became the operational backbone behind Meta's European hardware launch — 97% POS compliance across 15+ markets.

97%
POS compliance across EMEA
15+
Countries managed
50,000+
Field visits per year
Thomas Zhang
Audio / Wearables·02

Perfecting European retail for Shokz.

How nonplusultra drove 200% YoY growth for four consecutive years: from niche product to 180+ retail partners across Europe.

200%
YoY growth 2021–2024 (×4 years)
8+
European markets
Retail footprint growth
Burkhard Triebel
Fintech / POS Hardware·03

Driving retail impact with SumUp across Europe.

How nonplusultra built SumUp's EMEA retail presence from scratch: 12+ markets, 1,500+ stores, 3× sales growth in year one.

12+
EMEA markets activated
1,500+
Retail stores reached year one
Sales growth in first year
Aleksandar Naum
Projectors / Display·04

Data-driven market entry for XGIMI in EMEA.

How nonplusultra built the data infrastructure XGIMI didn't have — and turned a 120-store programme into 3–5× sell-out improvement.

5+
European markets in year one
120
Flagship stores programme
Data-first
Every decision evidence-based
Rod Stohrer
Tools & Accessories·05

Bringing iFixit into mainstream European retail.

How nonplusultra took iFixit from zero European retail presence to 40+ accounts across 6+ markets in 12 months.

6+
EMEA markets entered
40+
Retail accounts opened
12mo
From zero to full distribution
Andreas Roth
Distribution Partner·06

Building European market access — from the distributor's perspective.

The view from Europe's largest distributor: why field execution and sell-through data are what turn inventory into market traction.

It's very comfortable, it's very reliable — and in general they're a very good team player. With nonplusultra we create genuine market access across Europe.

Peter Hölzl
Retail Partner·07

What great brand partnerships look like inside Europe's largest CE retailer.

Straight from Europe's largest CE retailer: what it takes to earn shelf space, keep it, and build a brand that sells.

Sometimes we need someone who understands both sides — and that's where nonplusultra comes into play. I sense a lot of commitment and it's very pragmatic.

Ready to grow in EMEA?

Every successful launch starts with the right conversation.

Consumer electronics brands trust nonplusultra to launch and scale across European retail. Let's talk about your growth.